Posts Tagged ‘Google Analytics’
Illustrating The Difference Between Users, Pageviews, and Sessions in Google Analytics {Infographic}
Google Analytics is a frequent topic here on the Spork Marketing blog, and for good reason. Analytics drives our marketing work. With data, we can see which of our marketing efforts pay off and are worth repeating. Analytics data also tells us what website visitors are looking for and how we should improve a website to…
Read MoreWhat Are Traffic Sources? Google Analytics For Beginners
Previously, we talked about the differences between Google Analytics users, sessions, and pageviews. Now, we’d like to discuss how you can use Google Analytics to determine your website’s traffic sources. Of all the data stored in Google Analytics, traffic source data is perhaps the most valueable.
Read MoreGeographic Map of Website Users – Google Analytics For Beginners
One of the coolest features of Google’s free analytics system is that it can show you a geographic map of your website’s users. Geographic maps can help determine top markets, the effectiveness of offline campaigns, where to target special offers and advertisements, and more. This info is also interesting and dare we say “fun to…
Read MoreAsk Spork Marketing: How Fast Does Google Index A Website?
An auto parts ecommerce client recently asked us this question: When I make a website live, we add the site and site map to the Google Search Console, but I’m finding that not all of the pages are getting indexed as quickly as I thought they would. Do you have any insight into how and…
Read MoreWhat Are Users, Sessions, And Pageviews? Google Analytics For Beginners
While we’re not going to say that Google Analytics is simple, there’s quite a bit you can learn about your site with an understanding of a few basic concepts. Let’s start with the relationship between users, sessions, and pageviews.
Read MoreAsk Spork Marketing: Why Is My Website’s Bounce Rate Going Up, And How Do I Fix It?
An auto parts ecommerce client recently asked: “Looking at analytics, I noticed our site’s bounce rate is going up. Why is this happening, and what can we do to fix it?” The short answer: There are many factors that impact bounce rate. It’s rarely just one thing. You’ll have to do some analysis and see…
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