Quick Prop 65 Guide For Online Parts and Accessories Retailers

If you’re an online retailer of parts or accessories, you’ve undoubtedly heard of Prop 65. Basically, it requires anyone selling products that contain lead, phthalates, asbestos, or any other chemicals found on the California Prop 65 Chemical list to notify California consumers before they make a purchase. Here’s some detailed information for retailers along with…

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Should Your Ecommerce Store Be Collecting Sales Tax?

Online-ecommerce-collect-tax-or-not

If you’re new to selling online – or if your store has only started to grow recently – you may be wondering about sales tax. What should you collect? What rates apply in which states? How do you collect and send money to the right entities? etc. The good news is that, if either a)…

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11 Marketing Rules To Keep Your Business Out Of Legal Trouble

Want to know what the FTC and other government entities say about marketing? Well, what’s written in black and white can usually be summed up as “don’t lie.” Still, there are some areas of business where activity is regulated carefully. If you want to make sure your business steers clear of any legal troubles, here’s…

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Website Testimonial Guidelines

Endorsements and testimonials can be powerful marketing tools, but they have to be used with care. The Federal Trade Commission (FTC) pays close attention to endorsements and testimonials they find online (especially on consumer-oriented websites). Here’s some best practices for your site’s testimonials.

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