Posts Tagged ‘auto parts’
Affiliate Marketing For Auto Parts Brands – Pros And Cons
Affiliate programs come in all shapes and sizes, but the basic concept is simple: Independent parties will help you sell your parts, and you’ll give them a percentage of the sale for their trouble (see graphic below). Conceptually, it seems like a win-win. In practice, affiliate programs can be hit or miss. Here’s our assessment…
Read MoreBuilding An Auto Parts Ecommerce Site With BigCommerce, Shopify, or 3dcart
When it comes to building an auto parts ecommerce website, there are quite a few platform options to choose from. We maintain a list of different platforms here, but you can basically divide all auto the platforms into three categories: Platforms purpose built for OEM parts and accessories Platforms purpose built for aftermarket parts and…
Read MoreBad Business Reviews Are No Good. Here’s How You Fix It.
If you’ve been in business for more than a minute, you know what it’s like to receive a bad review from a customer. Maybe the review is left on Google, maybe Yelp, maybe Facebook. Wherever it is left, it never feels good. Best case, a bad review is undeserved. Worst case, it isn’t. Bad reviews…
Read MoreWhy Your Auto Parts Store Should Accept AMEX
There’s a long list of companies that don’t want to accept American Express (AMEX), including a lot of auto parts and accessories etailers. AMEX charges hefty fees, their chargeback policies are skewed in the customer’s favor, and they can be difficult to work with whenever there’s a dispute. Compared to VISA and MasterCard, AMEX is…
Read MoreParts Insider Interview Series – Unified Commerce EBIZPLATFORM
In today’s Parts Insider Interview, we’re talking with Chris Leebelt, CEO & CIO of EBIZPLATFORM. EBIZPLATFORM is a Unified Commerce Platform for Manufacturers and Suppliers of complex products (like auto parts). It offers businesses a way to simplify the data management process and enable ecommerce with an available API that offers almost limitless capabilities.
Read MoreWhat Do You Need to Have A Successful Auto Parts Ecommerce Website?
If you’re thinking about starting an auto parts ecommerce business, you’re probably wondering about a lot of things. Some of the most common questions we get from people launching a business are:
Read MoreSame-Day Shipping Is a Best Practice For Auto Parts Ecommerce Companies
In news that will surprise no one, most consumers are impatient. When you’re selling parts and accessories online, it can be challenging to convince an impatient customer to wait a few days for their order. If you can’t convince a potential customer to wait for their order, they may buy offline. So, if you want…
Read MoreParts Insider Interview Series – Insignia Group, Vehicle Personalization Consultants
In today’s Spork Marketing’s Parts Industry Insider Interview Series post, we’re talking with David Copp Stringer, founder and president of Insignia Group. Insignia Group consults with and teaches dealerships how to develop a successful vehicle personalization process. Here’s our interview with David.
Read MoreSelling Auto Parts And Accessories with WooCommerce – Pt. 4 Tips and Tricks
In our fourth post in our series about selling auto parts and accessories with WooCommerce (see part 1, part 2, and part 3), we want to share some final tips and tricks that we have found useful, as well as talk about some of the limitations that we’ve seen with WooCommerce.
Read MoreAuto Parts Ecommerce: How To Collect Payments
If you’re selling auto parts and/or accessories online, you need a method of collecting payments. This article explains the basics, and offers some advice as well. If you’re new to ecommerce, this post is for you.
Read More