Posts Tagged ‘advice’
Auto Parts Shipping: Best Practices and Advice
Shipping is a big deal to people who buy auto parts online and to people who sell auto parts online, and for good reason: Shipping costs (and delivery times) can make or break an online transaction. Consumers often cite shipping costs and delivery time as their primary objections to buying parts online. Likewise, e-tailers often…
Read MoreEmail Marketing In The Auto Industry Is Dead – Why It’s Time to Resurrect It
Very few online auto parts retailers make proper use of email marketing, which means email marketing is dead. But email marketing works! Which is why we say, “long live email marketing!” In this article, we’ll explain what a good email marketing program looks like, and how parts etailers and parts manufacturers can leverage email to grow.
Read MoreThe Power Of Controversial Content – And The Risks
We’ve all heard the popular adage “any press is good press.” With caveats, the adage is mostly true. While good press is best, any press (even “bad” press) can be beneficial. Which brings us to controversial content.
Read MoreAre You Leaving Shipping Refund Money On the Table?
As a parts retailer, you spend a lot of money on shipping. In fact, shipping might be one of your biggest expenses. Therefore, when there’s a possibility of getting a refund from your shipping provider, you should try to get it. Here’s what you need to know.
Read More8 Most Important eCommerce Blogs You Need to Follow
By carefully selecting which blogs to follow online, you can learn a whole lot about eCommerce without having to wade through a sea of unrelated posts. Include these blogs in your RSS reader, and you’ll learn a lot about eCommerce everyday.
Read MoreParts Marketing Idea – Cross Promote With A Related Business
Here’s a simple question that can open a hundred doors: What parts and accessories are your customers buying in addition to your products? If you sell vehicle alarm systems, for example, odds are good that your customers have probably already purchased (or plan to purchase) upgrades like fancy wheels, high tech audio systems, engine tuners,…
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