The Team

Spork Marketing is a small, family-owned marketing company owned and operated by husband-and-wife team Jason and Sara Lancaster. Founded in 2007, Jason and Sara both have a strong background in sales and marketing and extensive web experience.

In addition to Jason and Sara, Spork works with a small group of expert professionals in areas like graphic design, public relations, video capture and editing, and content creation. Our team approach helps us provide a high-quality service while keeping costs low and improving turn-around times.

Jason Lancaster

Jason Lancaster

Jason Lancaster is an internet marketing expert who has captured a loyal following as well as the attention of national media. As founder of Spork Marketing, Jason has cutting-edge knowledge of current best practices and online marketing strategies that put his clients ahead of the curve.

Jason is certified as a Google AdWords Professional, and as an SEO expert he has been published numerous times in national trade publications (see a complete list at the bottom of this page). As video producer, his 100+ video postings to YouTube and MetaCafe alone have garnered more than 100,000 views since October 2008. Jason is also the editor of a few blogs including TundraHeadquarters.com, a Toyota Tundra enthusiast community with a steadily growing blog that yields upwards of 50,000 visitors monthly.

Prior to launching Spork Marketing, Jason honed his skills at MediaBreakaway, a Denver-based Internet marketing firm, and worked for nearly a decade in the auto industry. Jason graduated from the Colorado School of Mines in Golden, Colorado with a degree in engineering and a penchant for technical proficiency that he has put to work for his clients. Jason is an avid basketball fan (although not a very good player), an occasional mountain biker, and an admitted work-a-holic.

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Sara Lancaster

Sara Lancaster

Sara Lancaster is the resident social media expert, brand warrior, and copywriter at Spork Marketing. Using her background as a writer, blogger, and marketer, Sara helps clients identify their online marketing goals and create the right messaging to reach those goals. In addition to her work at Spork, Sara manages The No. Pen, a writing and communications company specializing in web content.

Sara spends much of her time immersed in social media and blogging. Sara is the woman behind the SaucyDipper.com, a fast-growing food blog focused on sauces and dips. Sara’s success on Twitter – both as herself and as the saucydipper – demonstrate her innate social networking abilities and experience.

As a successful copywriter, blogger, and social media user, Sara manages much of the content creation and social media efforts at Spork, as well as consulting on branding. She also manages our restaurant marketing efforts.

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Published Articles

In addition to blogging, Jason has published articles in the following magazines:

Click on each magazine logo to see each article.