Business Blog Creation and Management - Spork Marketing

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Business blogging, when executed correctly, offers substantial marketing benefits. Business blogs establish and reinforce your company brand, bolster you and/or your company’s expert authority, place a human face on your business, and offer you an opportunity to meaningfully interact with the online community.

Did we also mention that search engines love blogs? In some cases, the search engine benefits alone justify the investment in creating and maintaining a blog for your business, but that’s not to short-change the social media benefits of business blogging, the customer-retention benefits, etc.

We offer turn-key blogging packages, which include blog development, professionally written blog posts, and daily blog management. Our turn-key packages include:

  • Setup and installation of a secure business blog with all the essentials
  • Design of a custom blog layout that compliments the look and feel of your current brand
  • Establishing a basic blog organization scheme with an emphasis on maximizing search engine traffic and audience engagement
  • Initial consultation on blog function, including a walk-through of basic blog self-management tasks
  • Integration of Google Analytics with specific tracking tools for bloggers
  • Periodic blogging, ranging from once a week to once a day
  • Promotion of all blog posts, which includes sharing and promoting posts on social networks, relevant forums, etc.
  • Comment management
  • Placing guest blog posts
  • Accepting guest blog posts when it’s relevant and helpful to do so

The frequency of our blog posts will determine the management costs, but our blog creation and management services range between $995 and $3,500 a month. Contact us to learn more about this service and to review some of the blogs we manage.