Google Analytics 101: How To Compare Current Data To The Past
This is a quick post today because I’m a little pressed for time. Here’s a short video that explains:
- How to view your site’s data for a specific date range
- How to compare data from two different time periods
After you watch the video below, feel free to ask questions in the comments below. Read More
Tracking Tweets With Accuracy – Ubervu
As part of a little case study I’m working on, I wanted to track tweets on a post I wrote last week about ways that Google can prevent terrorism. Since tracking each and every tweet on this post is critical to the accuracy of my case study, I tried to be as diligent as possible about searching for tweets about this post on a daily basis.
Unfortunately, I ran into three problems while trying to track all these tweets: Read More
What are Traffic Sources? Google Analytics For Beginners
Last week, I talked about the differences between Google Analytics visits, visitors, and page views. Today, I’d like to discuss how you can use Google Analytics to determine your website’s traffic sources.
Starting with the dashboard view of your Google Analytics account, you’re going to want to look for this Traffic Sources Overview graph:
Where website visitors come from according to analytics.
Click view report to get started. Read More
Web Site ROI – Analytics
The first step to maximizing the return on investment (ROI) of your web site is to look at how the site is being used. Analytics software is the tool for learning exactly how your web site is being used by your visitors. An analytics package can tell you: Read More